SAP Business Technology Platform aims for simplification

SAP wishes to give one particular-halt purchasing for software builders and associates with SAP’s Small business Engineering Platform.

The platform, which was a focus at this week’s SAP Sapphire Now Reimagined, is an umbrella brand name name for products in the SAP portfolio, which includes SAP HANA databases, SAP Information Warehouse Cloud and SAP Analytics Cloud, and SAP Cloud Platform Integration Suite. It also consists of advanced technologies like AI, equipment studying and robotic course of action automation. Qualtrics Knowledge Management functions insert customer and staff sentiment to the combine.

Juergen MuellerJuergen Mueller

There are no new products in the Small business Engineering Platform, but it serves as one particular foundation for all SAP purposes and several far more lover and customer use circumstances, reported Juergen Mueller, SAP CTO.

The platform’s aim is to aid clients that are confronting new problems owing to the COVID-19 pandemic.

“These clients are all struggling with new problems and what I read around and around was the need for agility and quick time-to-worth,” Mueller reported. “To achieve equally, technology turns into even far more critical than before, and SAP can play a important position in overcoming these problems.”

The idea is to give a advancement surroundings equivalent to Salesforce Lightning and Microsoft Azure cloud advancement platforms, Mueller reported.

“To make guaranteed that all SAP purposes help stop-to-stop procedures and are straightforward to use, they must run on one particular common platform — and that is the Small business Engineering Platform,” he reported.

3 characteristics differentiate SAP’s Small business Engineering Platform from many others, Mueller reported. The first is small business centricity, which usually takes edge of small business knowledge in SAP’s ERP and other business techniques. The second is a unified software stack. The third is integration with SAP and non-SAP purposes.

An SAP technology ‘smorgasbord’

SAP’s Small business Engineering Platform is actually nothing at all new, but it does give a unified way to entry SAP technology, reported Joshua Greenbaum, principal at Business Purposes Consulting. It supplies a put to handle knowledge, handle integration and do examination.

Joshua GreenbaumJoshua Greenbaum

“They are making an attempt to build an umbrella promoting expression that they can tuck a ton of operation less than, which is superior mainly because it is critical not to get caught in the trivia of what operation an particular person product or service has,” Greenbaum reported. “They are offering builders, associates and clients a smorgasbord of operation that they can deploy as they need to meet up with these specifications. That smorgasbord has been available for a although, they’ve just consolidated it less than a single brand name, which may perhaps not be earth-shattering, but has worth.”

Predrag JakovljevicPredrag Jakovljevic

While it consists of primarily current assets rebranded less than one particular umbrella, the platform also consists of technology like Qualtrics, which can help insert intelligence into purposes, reported Predrag Jakovljevic, principal business analyst with Engineering Analysis Facilities, an business technology examination firm in Montreal.

“Qualtrics comes in helpful to intelligently gauge and feeling customers’ requires on the [customer expertise] aspect, and, somewhat than reinventing the wheel, they are neatly employing affordable open up supply technologies like Cloudera for integration to other applications,” Jakovljevic reported. “Adaptability and agility are the search phrases, and SAP could be on to a little something, if they price it right, presented the pandemic money crunch for their clients.”

Field cloud aims at distinct industries

SAP also released the SAP business cloud, an initiative primarily based on the Small business Engineering Platform that’s aimed at developing vertical business purposes and expert services.

Peter MaierPeter Maier

Field-distinct purposes are especially critical now as every single business has been affected in distinctive approaches by the COVID-19 pandemic, reported Peter Maier, SAP’s president of industries and customer advisory.

“There is certainly not one particular strategy it really is about adaptability, creativity and responsiveness,” Maier reported. “No one knows what the new standard will appear like, but we are functioning with clients on new approaches to be successful although at the exact same time getting scalable and safe.”

The SAP business cloud targets 25 distinct industries, from aerospace and defense to athletics management, and employs SAP business industry experts as effectively as associates from industries who can aid build vertical purposes.

Associates will be critical to the initiative, and SAP has just lately partnered with Honeywell Worldwide Inc. on a authentic estate management software that combines Honeywell Forge building functions knowledge from several resources with SAP Cloud for Authentic Estate, an software constructed on the SAP Cloud Platform.

“SAP clients have a good head begin on developing ground breaking purposes,” Maier reported. “They can use the intelligent suite with the S/4HANA advanced ERP they have the small business network, which can help them link with their clients and associates and they have expertise management, which can help them fully grasp customer sentiment.”

Are not able to go it alone

The SAP business cloud initiative is an acknowledgement that SAP requires associates to build purposes for the 25 industries it is concentrating on, but the broad scope may perhaps also be a competitive edge, Jakovljevic reported.

Each all-palms conference at Google Cloud is hunting far more and far more like an SAP alumni reunion.
Joshua GreenbaumPrincipal, Business Purposes Consulting

“Infor, Epicor or IFS only chat about numerous industries that they concentrate on, so that’s why SAP is conversing about associates and even clients getting ready to build their have business solutions on the platform,” he reported. “The issue below is the stickiness of SAP’s platform and its main ERP underneath — or so SAP hopes. At the stop of the working day, declaring an business focus is surely a successful information these times.”

Just one purpose for the business cloud drive is that SAP has an eye on hyperscaler Google, which is generating obvious indications that it will get into the small business of cloud-primarily based vertical business purposes, Greenbaum reported.

“It really is obvious that Google is hunting at vertical industries as a strategic pivot for them in the business software package house, and every single all-palms conference at Google Cloud is hunting far more and far more like an SAP alumni reunion,” he reported. “With business cloud, SAP wishes to make guaranteed that everyone knows that this is SAP’s legacy — and they’re likely to defend it.”

Vinnie MirchandaniVinnie Mirchandani

The vertical approach that SAP is taking has in no way been far more critical, reported analyst Vinnie Mirchandani, founder of Offer Architect, an business computing web site.

Nevertheless, SAP’s risk is in making an attempt to provide SAP S/4HANA and other cross-business products as component of the vertical purposes, Mirchandani reported.

“It really is not a guaranteed matter that companies have sufficient finances for all that in this surroundings,” he reported. “Some SAP competition are positioning lighter AI, their platforms or other electronic overlays and telling shoppers to not rip-and-switch the legacy transactional purposes. Their projects are a great deal more rapidly, and they allow for clients to greatly enhance the edge procedures that are exceptional for their industries although not investing a great deal far more in the main, horizontal spots.”

Paul SaundersPaul Saunders

SAP business cloud seems like a superior initiative, but SAP requires to do a a great deal greater task of explaining what it is, reported Paul Saunders, investigation director at Gartner.

“SAP is hitting the right notes with the discussion on how they can aid shoppers in the recent surroundings however, they need to do far more to remove the complexity,” Saunders reported. “Field cloud is a good case in point of that, and you are unable to inform what it is by the name alone. It actually is not about business or cloud, and without having a ‘Ph.D. in SAP nomenclature,’ could a consumer or prospect fully grasp the distinction involving SAP business cloud, S/4HANA Cloud, Cloud Platform or HANA Business Cloud?”