Three ServiceNow partner initiatives fuel $10B ambition

ServiceNow recently rolled out a few initiatives aimed at improving the way its channel associates assist buyers use workflow-oriented electronic technologies.

The initiatives request to set finish buyers in a place to modify how corporate perform is carried out, according to David Parsons, senior vice president of world-wide alliances and channel at ServiceNow. Company workflows are significantly mirroring the way buyers use applications on mobile gadgets to order goods and companies and talk, he explained.

“Our look at of the earth is that when persons go to perform, they want to have an knowledge that they have at house,” Parsons explained.

The initiatives double down on ServiceNow’s associations with channel associates, Parsons explained, so the associates can make the finest decisions for buyers when incorporating workflow resources on prime of organization platforms available by SAP, Salesforce, Adobe and others. With the assist of channel associates, ServiceNow’s workflow offerings can advantage enterprises in a subject of months, he additional.

A single of the new initiatives, ServiceNow Lover Field Answers, is a marketplace publishing portal that showcases husband or wife case studies and other elements that handle the workflow and electronic transformation wants of buyers, according to the corporation. The list of associates to initial use the portal is a lineup of hefty hitters, like Accenture, Deloitte and KPMG.

“Think of it as a supercharged Google search bar,” Parsons explained of ServiceNow Lover Field Answers. A group of ServiceNow technical architects and program managers will critique partners’ submissions to validate claims.

Our look at of the earth is that when persons go to perform, they want to have an knowledge that they have at house.
David ParsonsSenior vice president of world-wide alliances and channel, ServiceNow

One more initiative, Developed on Now, lets associates to develop, test, certify and offer electronic workflows for ServiceNow’s Now System. Parsons likened the program to Intel Within, which allows member corporations combine Intel technologies into their brands. “It is a way for our associates to leverage our model and what we do all over workflow automation,” he explained.

Much more than 70 Developed on Now-indigenous app offerings are offered, according to ServiceNow. A single of them, KPMG Agreement Effectiveness Supervisor, gives dashboard sights into all a customer’s third‑party associations in an attempt to place diminishing benefit in contracts.

The 3rd new initiative, Now Develop, shines a mild on the methodologies and procedures that can enhance implementations and updates of the Now System, the corporation explained.

In all, the offerings are yet another step in striving to access ServiceNow’s target of accomplishing $10 billion in yearly income, Parsons explained. These types of a target would not be sensible without having channel associates, he additional.